Nearly 32,000 pensioners will be using the IDFC Bank Micro ATM infrastructure to access their benefits in coming days
Jyoti Mukul | New Delhi
May 30, 2016 Last Updated at 12:57 IST
With focus on mass rural market, IDFC Bank’s Bharat Banking division is eyeing government business like disbursal of subsidy and scholarships in a big way. It has started tying up with state governments for various schemes and is also looking to provide micro financing.
Ravi Shankar, Head- Bharat Banking, told Business Standard, IDFC Bank has partnered with Andhra Pradesh government in Krishna district for direct benefit transfer through Aadhaar-enabled payment system (AEPS). Besides, going forward, the bank would look at micro financing schemes for purchase of motorcycles, equipment and even low-cost housing.
The Andhra Pradesh government initiated DBT transfer from May 1, starting with social security pension. It will be extended to other government entitlements and finally to Public Distribution System (PDS), making PDS payments cashless.
Shankar said the bank uses interoperable micro ATMs that enhance last mile financial access through digitisation. The Micro ATM functions like a ‘Bank-in- a-Box’. The first interoperable social security pension was drawn through an IDFC Bank AEPS Micro ATM on May 1 at Ganapavaram, Mylavaram mandal in Krishna district.
Nearly 32,000 pensioners will be using the IDFC Bank Micro ATM infrastructure to access their benefits in coming days. The bank estimates over time, concentrated coverage of banking services would touch the lives of 46 lakh citizens in the Krishna district alone.
The bank’s Micro ATM is owned and operated by women members of self-help groups (SHGs), approved for financial support by the government of Andhra Pradesh. This is helping in promoting entrepreneurship in the Krishna district, the bank said.
The Micro ATM agent would cater to customers at Panchayat offices (in the first few days of every month) and later from their respective residences/ work areas. These Micro ATMs offer all basic banking services to customers of any bank, including deposits, withdrawals and transfers.
In the Krishna district, people can draw their entitlements in their neighbourhood itself, by transacting on any of the 500 Micro ATMs deployed by IDFC Bank across villages.
The full package of fund disbursal under government’s MNREGA, pension, scholarships and cashless PDS would also be carried to other districts, said Shankar.
These ATMs work like tablets which have applications developed internally and have biometrics and printer attached to them. They are available at fixed outlets which could be kirana stores where the shop owner is the operator. The applications loaded on it allow deposits and withdrawal facilities and service requests. Retailer has a current account with the bank. He dispenses and accepts cash even as the customer does not need to have an account with IDFC Bank.
The micro ATMs also provide instant account opening and activation, working on multiple identifiers including Aadhaar-based authentication, mobile numbers, debit cards and bank account numbers.
Shankar said IDFC Bank’s Bharat Banking branches would be set up in semi urban and rural areas. “They have a catchment area of 25-30 km. We have a vision of creating large low-cost banking infrastructure.”
He said their business model was different from banks. “It is an outreach model. Officers reach out to customers and offer services at doorsteps. We are closer to micro finance organisations. Besides, we also offer customised savings products to people. We layer it with new technology.”
Some 35 such branches have already been set up in around nine districts of Madhya Pradesh. Besides, it has started building bank network in Uttar Pradesh and Karnataka, where it has 10 branches.